Meet Our Expert Advisory Panel

Expert Directory

David Kerr

Managing Director
Allos Ventures

David is a career entrepreneur with over two decades of experience in building and scaling tech companies. As the former CEO of Octiv, acquired by Conga, and having held leadership roles at Groupon, Angie’s List, and GHX Europe, David brings deep expertise in executive management, business development, and international operations.

R.J. Taylor

CEO
Backstroke

RJ is a highly experienced tech entrepreneur, operator, and the CEO & founder of Backstroke. RJ also founded Pattern89, acquired by Shutterstock, and has held leadership roles at Salesforce and ExactTarget. RJ specializes in building and scaling innovative companies, driving growth in the marketing technology space.

Melissa Gindling

VP, Account Management
120Water

Melissa is a seasoned leader in sales and account management, currently serving as Vice President of Account Management at 120Water. With a background in executive roles at Lev and Persado, Melissa has driven growth through strategic customer relationships and business development, shaping the success of multiple tech organizations.

Judd Marcello

CRO
Hunt Club

Judd Marcello is a dynamic leader specializing in sales, marketing, and revenue operations. As the CRO at Hunt Club, Judd manages all GTM teams. His previous experience includes senior roles at Cheetah Digital, FarEye, and Conexiom, where he led successful GTM strategies across multiple industries.

Eleanor Heins

COO
Summit9

Eleanor is a versatile leader specializing in customer success, revenue operations, and financial planning. As COO at Summit9, she has led strategic initiatives that improved operating margins and revenue growth. With a background in successful GTM strategies, Eleanor partners with startups and organizations to drive operational excellence and long-term success.

Rob Wiley

Managing Partner
DoublePrime

Rob is the Managing Partner at DoublePrime, where he leads corporate dev services to help companies align their product and go-to-market strategies. With a focus on driving growth through strategic projects, Rob partners with leadership teams to execute business development and corporate strategy initiatives.

Brett McGrath

VP, Marketing
Pneuma

Brett is a marketing leader specializing in GTM strategy, brand positioning, and demand generation. As the VP of Marketing at Pneuma, he focuses on helping businesses improve their SEO and online visibility to attract new customers. His has held leadership roles at The Juice, Dyknow, and & RICS Software.

Nicole Hutzul

Founder
Delphi Point

Nicole is a seasoned sales leader with expertise in effective sales strategies, management training, and revenue generation. As the Founder of Delphi Point, she leverages over 20 years of experience to help organizations enhance performance through tailored training and coaching. Nicole’s strategic approach has enabled teams to unlock their potential, driving improvements in pipeline and conversions.

Jim Goldman

CEO & Co-Founder
Trava

Jim is a seasoned strategist and problem-solver, known for building Salesforce's first Security GRC organization, overseeing security governance, risk management, and compliance across the enterprise. With a track record of creating efficient, effective programs, Jim drives impactful change by fixing processes and fostering trust. Jim now leads Trava, helping SMBs protect against cyber threats through an integrated risk management platform.

Lowell Huffman

Director, Partnerships & BizDev
120Water

Lowell is a partnerships expert dedicated to bridging the gap in regulatory education for rural water systems. As Director of Partnerships at 120Water, he collaborates with water associations to bring modern solutions to under-resourced utilities and has pioneered 120Water's strategy. His career includes leadership roles in sales and business development.

Mallory Lee

Co-Founder
Revtech Review

Mallory is a seasoned RevOps expert and Co-Founder of The RevTech Review, a platform offering insights into revenue technology tools. With 15 years of experience in GTM strategy and B2B SaaS, she has partnered with top organizations to optimize marketing operations, demand generation, and tech stack efficiency. Mallory also provides strategic consulting through her own firm.

Joshua Ross

Director of Entrepreneurship
University of Denver

Joshua is the Director of Entrepreneurship and at the University of Denver, where he combines 22 years of technology entrepreneurship experience with academic leadership. As a proven entrepreneur and consultant, he helps startups validate product-market fit, adopt transformative technologies, and develop go-to-market strategies.
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Chester Bullock

Principle Solutions Consultant
Innovacer

Chester is a marketing technology expert with a deep specialization in Salesforce Marketing Cloud. As Principal Marketing Solutions Consultant at Innovaccer, he drives efficiency in marketing operations and leads strategic initiatives for large brands. With experience in leading teams, architecting marketing solutions, and providing expert consultation, he brings a wealth of knowledge to help businesses optimize their marketing technology.

Bridget Poetker

Founder & Brand Strategist
BridgetPoetker.com

Chip House

CEO
Chip House Consulting

Chip is an executive and growth leader with over 25 years of leading marketing and customer success teams in fast-paced, B2B SaaS companies. Most recently he was Chief Marketing Officer at Insightly CRM, acquired by Unbounce in July 2024.

Dave Wisdom

Global Head of Sales Engineering
Permutive

Dave is a results-driven leader with 12+ years of experience transforming pre-sales functions into top-performing teams, specializing in business analysis, sales, and strategy development. He has driven revenue growth, secured funding, and supported IPO and acquisition milestones, including contributions to Bloomreach, Blueshift, and Braze. With a client roster featuring Disney, Microsoft, Coca-Cola, and Mastercard, Dave delivers measurable value, collaborating with C-suite leaders to achieve exceptional results.

Empiric Expert Panel

On every project we bring in 1-2 experts who have proven success in the industry, technology area, or growth stage.

They not only help ensure the project is designed in a way that reflects the real world, but also analyze the final research data and make strategic recommendations.

Expert Directory

Let's talk

Empiric Expert Panel

On every project we bring in 1-2 experts who have proven success in the industry, technology area, or growth stage. They not only help ensure the project is designed in a way that reflects the real world, but also analyze the final research data and make strategic recommendations.

Expert Directory

Let's talk

On every project we bring in 1-2 experts who have proven success in the industry, technology area, or growth stage.

They not only help ensure the project is designed in a way that reflects the real world, but also analyze the final research data and make strategic recommendations.